When you’re a business owner, not only is there pressure to brand your business perfectly, but you have to think of your personal brand as well. Since you’re the face of your business, it's important for you to be aware of how you’re perceived. You want your personal brand to work for you, not against you!
Read MoreWhen I decided to run my own business full-time I thought that maintaining a nice work-life balance would be easy. I had these fantasies of waking up early, drinking coffee and answering emails with a smile on my face. I'd make healthy meals, I'd finish work before dinner, maybe I would join a book club, maybe I would start a new hobby. The world is my oyster after all...
Read MoreTaking your own product photography seems like a no brainer. But when you end up having to re-shoot all of your photos because you did it wrong, that can be a huge bummer. Over the past year I’ve worked out a system that works great for shooting product photos, and I’m finally happy with how everything is turning out!
Read MoreI’ve found that when running a business, the hardest work is the work I make for myself. What I’m talking about is the work that isn’t for clients, but is necessary to do in order to get more clients. I’m talking accounting, design, marketing, taxes, contracts, blog posts… all the behind-the-scenes stuff you kind of think about but put off a little longer than you should...
Read MoreCreative stock photography. In a perfect world I would be an expert photographer and take my own photos for everything. Alas, that is not the case. I know there are quite a few lists like this out there, but to be honest a lot of them are inconsistent in the quality that they deliver. Here are some of my favorite places to get images that constantly deliver on quality and creativity...
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